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Careers in Public Relations

Public relations specialists focus on generating positive publicity and managing crisis communication to shape and protect the image of an individual or organization. Government agencies, corporations and nonprofits hire public relations talent who have interpersonal, communication and problem-solving skills.

If you have a public relations, journalism, communications or English degree, public relations and communications may be a great career path for those with public relations, journalism, communications or English degrees. you. You should have exceptional interpersonal skills, enjoy interacting with all types of people, be organized and be good at problem-solving and writing.

Gaining experience

If you're interested in public relations and are just starting out, consider the following options to gain valuable experience.

  • Write an article, column or blog for your school paper, installation or local newspaper.
  • Volunteer for a political campaign, nonprofit organization or at your child's school to help with writing, editing, interviewing, social media or other public relations tasks.
  • Investigate internship positions at public relations firms or at corporate public relations departments.
  • Develop a website and start promoting your services.
  • Attend seminars and webinars to receive additional training and network with others in the field.

Your goal is to gain experience so you can produce a portfolio of work to demonstrate your abilities to a potential employer.

Finding employment

Search for job opportunities with companies and organizations committed to hiring military spouses on the Military Spouse Employment Partnership Job Search. If you have public relations experience, you may be looking for a position in a specific sector, but if you are new to the field, you may want to research positions in areas including the following:

  • Public relations
  • Communications
  • Community relations
  • Public affairs
  • Media relations
  • Health care communications
  • Integrated marketing communications

Spouse Ambassador Network members, such as Blue Star Families and the Military Spouse Corporate Career Network, can also be great resources for military spouses to find public relations employment opportunities.

Professional organizations and networking

Join a professional organization in your chosen field to gain a better understanding of current industry practices and policies. Professional organizations are great ways to continue your education through workshops and conferences, which will add to your transferable skill set as you move. Network with other professionals in your industry to give you an edge in meeting the right people who may have the connections you need to get an interview at your new location.

Read The Value of Professional Associations for more information on how becoming a member can help enhance your career.

Whether you're looking at public relations as a possible career choice, studying public relations or seeking employment in the field, the SECO program offers resources to assist you in meeting your goals through the MySECO website.

The public relations field offers diversity and can be a challenging and rewarding career path. Do your homework, investigate the possibilities and contact a SECO career coach by calling Military OneSource at 800-342-9647 for additional assistance.

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